Interview with Russian artist Irina Petrova (MixPixBox)
Our guest, Irina, is an artist who can show you the way web design looks like today if one engages in the visual language and new picture worlds of the Internet. Instead of form which blindly follows the function, she prefers to invent new ways of self-expression.
MasterBundles: Where are you from? What is your background?
Irina: I come from Russian fabulous town, Kostroma, the folklore of which gives me constant inspiration. My creative development started with the architectural education where I got to know the basics of design.
MasterBundles: What made you want to become an artist?
Irina: I always truly believed that to create a masterpiece, it was necessary to break out of digital world, which is why I like to incorporate symbols that come from cultures and seek harmony with Mother Nature. That’s my calling. For me, artistic gift breaks down a phenomenon and puts individual components in a different light to create a critical distance and reflection.
MasterBundles: How would you describe your approach?
Irina: Basically, many people resist a folksy style in contemporary design. Artistic folklore is operated for love of a theme (music, nature, animals, etc.). Important is the story to be told, and so my works cite this approach.
MasterBundles: Who or what has been the biggest single influence on your way of thinking?
Irina: I take inspiration from my Motherland. The visual culture in its strong symbolism is indeed unique and inspires me immensely. Based on the defining traditions of Kostroma, life offers an uncanny variety of artistic devices.
MasterBundles: How do you think online design resources have influenced the art being produced today?
Irina: What influences art today usually comes bundled through various online channels. The influence of the Internet and the practice of web design go hand in hand. It is a huge flood of information that artists would otherwise not perceive, and that is inspiring.
MasterBundles: What are you passionate about besides your work?
Irina: For me it’s definitely travelling. The idea of a ‘modern nomad’ sounds fantastic. Traveling and working or finding new ways to travel? I think both variants are inalienable….
MasterBundles: Which of your projects has been most important to developing your personal style?
Irina: This very project took place long ago when I was a student and reflected the role of the user in our ‘HD society’. I expressed many promises that are made to us through technology and our incompatibility with the situation. I used various approaches that expressed a spiritual character seeking the Promised Land.
MasterBundles: What would you say is your strongest skill?
Irina: I am always in the process of development. I hope I do not have a single design style that stands out optically, but that access to a theme is made so special and unusual that it rather reflects the authorship of the design.
MasterBundles: Do you have any superstitious beliefs or rules that you live by?
Irina: The less rules or narrow-mindedness, the better. I believe all kinds of conventionalities and formalities ruin an individual’s creative element in the harshest possible way.
MasterBundles: What’s your personal motto?
Irina: Just do it!
- graphic design interview
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