Alex here from Acuena.com. Our team has been in the advertising and conversion optimization industry for 13 years now. We have built hundreds of landing pages, designed thousands of PPC campaigns and helped clients spend millions on Google Ads. At this stage we're happy to share our experience with the world, so feel free to reach out to us with your questions.
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Best Unbounce Templates. 2021 has been pretty crazy so far. It made us completely change the way we live our lives and those drastic changes undoubtedly influenced the business world as well.
Therefore, more and more entrepreneurs launch various online services as well as move their traditional businesses online. Certainly, one of the most efficient online marketing tools is a landing page and today we are going to talk about these with no exaggeration fascinating one-page sites as well as templates that will help you create a professional landing page in no time. So without further ado let us start.
Landing page is a one-page website that a potential customer comes to after clicking on an advertisement or as a result of a search. Landing pages are widely used in marketing due to their fundamental difference from a traditional website. Thus, if the main purpose of a landing page is the performance of a specific (targeted) action by a visitor, websites are multipurpose. This limitation allows the landing page to be incredibly effective, and therefore remain in demand among entrepreneurs and startup founders. Landing pages can have various goals. For example, signing up for a webinar, generating requests for a specific service or product, downloading an e-book or brochure with tips, subscribing to a newsletter, or purchasing products or services. The main advantage of such a website is its low cost, which makes it a simple and affordable marketing tool.
These pages are designed in such a way that allows a potential buyer to find out the main information about a product or service as well as make him or her perform the targeted action. In fact, not only do landing pages allow you to reach out to your target audience, but also collect information that is important for marketing, for example, phone numbers and email addresses of those people who have shown their interest in your service or product. Thus, you will have this information in order to establish contact with them and convince them to purchase your product.
At the same time, you have to keep in mind that a landing page is not an analog of the home page of your company’s website or any other part of your corporate site. Therefore, it is not necessary to place such elements as links, a navigation menu, and multiple calls to action on it. On the contrary, the fewer distractions a page has, the easier it is to focus a visitor’s attention on one goal, which is your offer.
Many successful companies and huge corporations started with a simple one-page website. In fact, you are probably going to be surprised when you find out how many profitable companies started with a mere landing that turned a little startup into a huge company. So here are some of the successful examples that will no doubt inspire you:
And many more.
Moreover, startup founders aren’t the only ones who use landing pages to promote their services or goods. In fact, big companies such as Microsoft or IBM use one-page websites for marketing purposes too. That proves that a landing page is the ultimate must-have for both startup projects and successful enterprises.
Certainly, when it comes to figuring out how to create an efficient landing page, it’s better to ask an expert such as Alexander Nikolaev, Acuena owner, who gladly agreed to answer some of our questions.
Unbounce is a universal platform for creating landing pages. It is basically a constructor with the ability to connect necessary for landing pages blocks from basic elements to testing capabilities. Perhaps the biggest advantage of this service is the dynamic text replacement feature, which automatically adjusts keywords on the landing page based on the user’s request. Such a solution allows you to increase your conversion rates as well as to provide a personal approach for every visitor.
Apart from that, the service offers a colorful CTA (call to action) layout and other triggers that encourage the visitors to complete targeted actions. You can also integrate popular email and CRM platforms into your one-page website.
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10 Premium One Page Unbounce Templates
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5 Unbounce Portfolio Templates
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5 Unbounce Responsive Templates Bundle
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To pay or not to pay?
This is the question we are going to answer. Of course, choosing free templates makes some sense. You save your money and you can invest it into your business, and even if you are not going to spend it on something specific, saving money is making money. You can choose among free Unbounce templates and find the one that will meet all your requirements.
Furthermore, Unbounce has a lot of instruments that let you easily edit your landing page by yourself. The fonts, background, and other elements of the templates are changeable in many free versions. However, are you really sure that you can do it right? The design seems to be easy, but it’s not. It can be difficult to get the right combination of colors, appropriate text fonts, the size for the title and other text, finding the right place for an image, etc.—and that’s only the beginning.
Premium templates do all the work for you. They were created by professionals and won’t let you down in such a difficult process. You need only put your product image on the page and write words that will impress your future customers. Some premium templates are created for certain things, like medical services, gadgets, low business, etc. You don’t need to think about what is the best design for your product; it has already been done by professionals.
In conclusion, we can say that premium Unbounce landing pages are:
Price: $20
This is a great template for promoting your business. Everything is in the right place just like it should be in a successful business project.
Main features:
Price: $39
This template could be used for literally everything. It can be about your underground podcast or new business school. Either way, it looks magnificent.
Main features:
Price: $39
Healthcare is a crucial issue for everybody. This template is created for medical business purposes, so you can sell your service easily with it.
Main features:
Price: $19
There are a lot of real estate companies and it’s really difficult to compete with all of them. However, this template gives you an advantage in this field.
Main features:
Price: $39
We live in a world of technology. New gadgets are created every day and if you are going to compete with others you will need a landing page like this to show your new device to the world.
Main features:
Price: $39
This is a great Unbounce landing page template that is good for different startups or business purposes. Colorful design and modern infographics will move all your potential investors to act.
Main features:
Price: $39
Nowadays, it’s not easy to promote your book, because not so many people are into reading. Blurb template is a good choice to impress your potential readers and show your new memoir.
Main features:
Price: $19
Construction service is a good business; people need it all the time. If you want to provide this kind of service you need a good quality landing page template just like this.
Main features:
Price: $19
Do you want to develop an app? It’s not enough just to create it, you need to think about promo and how to move users. Kane is a landing page template that will do the work for you.
Main features:
Price: $19
Web-hosting is the thing you cannot live without in the 21st century. This Unbounce landing page template is bright and colorful enough to help you to sell this kind of service.
Main features:
Finally, we can proceed to the main part of this article, which is the top 20 Unbounce templates for all occasions. So without further ado, let us have a look at those.
Price: available within Unbounce subscription
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Price: available within Unbounce subscription
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Price: available within Unbounce subscription
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Price: available within Unbounce subscription
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Price: available within Unbounce subscription
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Price: $19
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Price: $21
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Unbounce Landing Page Template for Startups
Price: $23
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Price: available with Envato Elements subscription
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Price: available with Envato Elements subscription
Main Features:
Price: available with Envato Elements subscription
Main Features:
Price: $19
Main Features:
Price: $19
Main Features:
Price: $19
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Price: $19
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Price: $21
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Price: $21
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Price: $21
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Price: $18
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Price: $19
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Quite often startup founders have to work within limited budgets, which makes it impossible to spend a lot of money on marketing campaigns. At the same time, a landing page is definitely not something you can easily give up. It is an essential tool in your marketing strategy as well as the key factor of your startup’s success. So I guess it’s pretty clear that a landing page is a must that you cannot sacrifice in order to fit your budget. However, it doesn’t mean that you cannot save some money on that. Certainly, the best way so save your funds is to utilize a free template and we are about to have a look at some of the hot freebies that you are definitely going to like.
You cannot deny the fact that landing pages are extremely important for pretty much all kinds of businesses, especially online ones. So naturally, the demand for website constructors as well as pre-made templates is very high. In fact, such platforms as Unbounce are super useful for any young businessman. The combination of Unbounce functionality and elaborate beauty of pre-made templates allow you to quickly launch any landing page and start receiving traffic, testing hypotheses, and converting those into sales. So do not hesitate and give it a shot today!
In this video, I take a first look at Unbounce and show you how to create a landing page from scratch with it.
In this video, I show you how to create a very basic landing page. This video includes Unbounce landing page tutorial for a beginner, I am going to cover more advance topics in future videos.
Unbounce is a premium service, however, it offers a free 14-day trial, so that you can decide whether this service is good enough for you.
On average, a landing template costs about $20.
Pretty much all the templates from this list are good examples but, as usual, I have my personal favorite, which is “10 Premium One Page Unbounce Templates”.
Yes, there are. Check out the part about free Unbounce templates to find out more information about those.
Doing my little research before I start working on an article is my routine. So, as usual, I looked through some articles, books, and YouTube videos in order to provide you with relevant information. Thus, for this article I utilized the following resources:
Disclosure: MasterBundles website page may contain advertising materials that may lead to us receiving a commission fee if you purchase a product. However, this does not affect our opinion of the product in any way and we do not receive any bonuses for positive or negative ratings.
Alex here from Acuena.com. Our team has been in the advertising and conversion optimization industry for 13 years now. We have built hundreds of landing pages, designed thousands of PPC campaigns and helped clients spend millions on Google Ads. At this stage we're happy to share our experience with the world, so feel free to reach out to us with your questions.
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How to create a landing page if you have no experience?
Landing page is actually not that difficult to create. It is a one-page website that has a few elements, which means that even those of you who aren’t familiar with coding and website builders will be able to create a one-page website in a few hours. Certainly, it is only possible thanks to various landing page builders such as Unbounce. With tools like Unbounce, you can quickly create a fully-functional professional landing page with minimum efforts involved and what is even more important with minimum financial funds involved. So it is needless to say that such a service is particularly useful for young entrepreneurs and startup founders.
Functionality or lovely design?
Unbounce does help people create beautiful landing pages, however, you have to understand that these sites’ main aim is to convert potential customers, which means that functionality is way more important than lovely design. Thus, those users who utilize Unbounce templates have to understand that beauty and functionality are two different things that pretty often have nothing in common. Many people, trying to come up with something lovely and eye-catching, forget about the main purpose of a landing page, which is attracting new customers and this very awful mistake eventually leads to failure.
What are the main principles of a working landing page?Having more than 10 years of experience improving landing pages efficiency, I came up with 5 main principles successful landings work on:
1. It must contain all the required elements such as heading and subheadings; a short description of your proposal; at least 1 high-quality image and/or video; testimonials from existing clients and other social proofs; subscription form for collecting information about visitors or call to action button that will take the visitor to the next stage.
2. The main purpose of the page has to be perfectly clear. The visitors should be able to understand what is your page about as well as what they are supposed to do.
3. Never use your website’s home page as a landing. It simply doesn’t work this way.
4. Create landing pages only for those products or services that have the potential to become popular among the users. Don’t waste your money on landings for pointless goods and services that people won’t ever even consider getting.
5. Create multiple landings if you have several different offers or subsidiaries.
- Alexander Nikolayev, Owner @ Acuena.com