Pastel Color Palette: 10+ Best Atmospheric Color Combinations
Color plays an important role in creating a design. Thanks to it, you can visually convey to people the brand’s concept, ideas, mission, and positioning and evoke the necessary associations or emotions among consumers. If you need to produce a feeling of calmness, tenderness, freshness, naturalness, etc., then it is better to use the pastel color palette in your design.
I have prepared for you a selection of exciting color combinations that you can use for children’s stores, beauty areas, candles, women’s clothing, and accessories stores.
How Can You Use Palettes?
Using ready-made palettes is convenient and simple. You take a screenshot or save the option you like. Then add it to your project and use the eyedropper to get the color for your design. A couple of actions and colors for the project are ready.
I recommend using ready-made products to save time. For example, if you have the order to create a pattern, then instead of creating it yourself, you can find cool patterns on MasterBundles. So you get a complete design in 5 minutes, and you can spend the saved 2-10 hours on yourself, other orders, or on relaxing. Such decisions are especially saving if you need to do it urgently!
Pastel Green Color Palette
In the carousel, you can find 3 examples of bed greens combined with others. At the very end of each carousel, you can use an example for your inspiration.
You can use these cute pastel color palettes to create branding for baby stores. In particular, the combination of pastel green with pink shades evokes a feeling of grace and childhood.
I chose aesthetic and calm shades of green, which are also great for handmade soap shops, flower boutiques, jewelry, dentistry, private hospital, pharmacies, etc.
Pastel Pink Color Palette
This aesthetic pastel pink color palette pack is perfect for creating branding for a cosmetics and women’s clothing store, baby products for girls, candles, jewelry, diaries, and more.
These color schemes can work for minimalist coffee shops and cafes. So through visual techniques, you can convey the romantic mood that visitors to these establishments will receive.
Not suitable for companies with a male target audience.
Pastel Blue Color Palette
Pay attention to the selection of pastel colors if the target audience for your design is men and women.
The combination of blue with shades of orange will help create a bright, energetic, and positive design for various areas: organization of holidays, a gift and balloon shop, a pizzeria, a bakery, a water brand, etc.
The second and third palettes are made in more calm and deep pastel shades of blue. This solution will look great on the website of a store for men’s clothing and accessories, backpacks, and real estate. If you need to evoke a sense of calm and stability, keep this collection for yourself.
Pastel Purple Color Palette
You look at these colors and immediately hear notes of lavender, don’t you? 🙂
Logically, such an aesthetic pastel color palette is suitable for cosmetics, lavender products, candles, soaps, baby products, hygiene products, a bookstore, coffee shops, and yoga products.
Purple is associated with mystery, melancholy, sensitivity, and magic. Therefore, they are good to use for design for astrologers, tarologists, and other esotericists.
Tip: When choosing colors, consider their meaning, associations, and the emotions and feelings they evoke. Make a design with meaning, not an empty picture. Then your work will be effective and expensive!
Pastel Autumn Color Palette
Such a ready-made pastel warm color palette can save a designer when creating packaging designs for cosmetics, tea, coffee, creams, sweets, garlands, jewelry and accessories, books, candles, home accessories, knitwear, boho style icons, etc.
These colors are associated with beautiful and atmospheric autumn. They evoke a feeling of home, warmth, kindness, care, tranquility, and comfort. You can definitely create a cozy and atmospheric design using these colors.
Not suitable for brands that position themselves boldly, energetically, and catchy. Consider this.
Neutral Pastel Color Palette
Nature. Calm. Environmental friendliness. Such associations should be caused by such an aesthetic pastel color palette. I tried to make just such a selection for you.
Now the trend is the preservation of nature and the use of natural motifs in design. Therefore, more and more brands want to reflect their sustainable stance in design. These are the colors you can make, so keep yourself so as not to lose 🙂
What areas is this pastel color palette suitable for? For eco-cosmetics, recyclables, eco-products, saving the planet and nature, pet supplies, flower shops, eco-furniture, etc. These colors are perfect for minimalist wedding invitations.
The theme of nature is relevant. So you can create a cool design by combining colors from the neutral pastel color palette and these illustrations!
By the way, you can use these pastel color palettes for any design, because I described only some of the examples. If you are an illustrator, these pastel colors will help create atmospheric images.
If you didn’t find examples for inspiration, then go over the article again and look at the 4th picture in the gallery. There I collected ideas for inspiration and showed how these palettes are used in the design.
I hope the article was useful for you. If yes, I would be grateful for the like and comment on it. It’s even cooler if you share this article with other designers. So you will help me understand how interesting the content is for you.
Some Awesome Video About Pastel Colors
Super Practical Guide to Color Theory, Color Models and Perfect Color Palettes | UI Design
Maybe you’ve followed all the color harmony and color theory tutorials to a tee and generated a complementary color palette, but you notice that the colors don’t seem to match very well, perhaps they look harsh or a bit muddy and unprofessional and you don’t really know why.
Creating Pastel Color Schemes from Scratch – UI Design
Today, we’re going to step into the world of UI Design and Color Theory to create pastel color schemes from scratch. Pastel colors are bright (but not too bright) colors that can really give your designs a nice aesthetic.
The BEST Color Palette Generators for Graphic Design
In this video, I show you the best websites to use for creating your own color palette. If you learned something new, remember to like, comment and subscribe!
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