Pastel colors are one of the top 2019 trends that will carry on in 2020. We’ve seen the washed-out pastel palette successfully used for websites, corporate identity, fashion industry, interior design and social media. If you create a website this year, it’s quite smart to use pastel backgrounds for it. In today’s article, I’ll cover what effects pastel backgrounds have on those visiting your website and how you can make every background image pastel in Photoshop.
A pastel color is a color of low to medium saturation. Any pastel color is a subdued shade, which lacks chromatic content. Think of pastel colors as of hues with enough white added to them to look soft and pale, yet still retaining a certain degree of its main color.
All the pastel shades can be characterized as soft, eye-pleasing, soothing, milky, washed out, etc. The most popular pastel hues are currently millennial pink, milky mint, fresh azure, whimsical yellow, etc. However, there are hundreds of pastel shades that you can create. Take every hue that you can think of, desaturate it and you’ll get a pastel version of this color.
Pastel colors are not just a modern fad of web design. They are popular for a number of effects they have on the viewers. Check out the list of these effects below. It will help you determine whether you need pastel colors Photoshop and pastel backgrounds on your website.
Pastel colors definitely provide for a more pleasant and modern experience of users on your website. And the simplest way to incorporate pastel colors Photoshop to your website is by using pastel backgrounds. Let me now tell you about them.
Pastel colors are a good match for every modern and minimalist website. You can choose a pastel shade or color combination that matches your brand, without straining the users’ eyes with saturated shades.
There are several places where you can implement pastel colors on your website: backgrounds (textures, patterns and pastel photography), logos, icons, fonts, etc. It doesn’t really make a big difference where you’ve applied pastel colors. Most importantly, you should achieve the effect of your website looking elegant, vibrant, clean and polished.
You can use pastel colors for website backgrounds or background sections. In this case, pastel tones will easily grab attention without being harsh on the users’ eyes. Pastel backgrounds feel transparent, lightweight, comforting and engaging. At the same time, they give a sense of vibrancy to your website layouts and create a good contrast with the more saturated colors used for text and other content.
You can use pastel backgrounds for all pages of your website. It can be a texture, pattern or pastel gradient Photoshop. With such a minimal background it will be easy to keep your user focused on website content.
Moreover, pastel photography, colors, graphics work particularly well in the website’s header. You can choose a pastel hero image and background to create a unique and engaging above the fold section, which looks modern and engaging. See an example below:
Rentberry is an apartment rental service, the website of which looks usable and modern thanks to pastel gradient Photoshop, material imagery, bold fonts and usable forms and appealing CTAs. A pastel background, in this case, creates a vibrant and refreshing atmosphere, without distracting the users’ from the search form and ‘List Your Rental’ CTA button.
If you want to use a pastel photography background for your website, you can easily create it using color overlays Photoshop. Below, I’ll show you how to add a color overlay in Photoshop and create an awesome pastel background for your website.
1. Double click on your Photoshop icon to launch the program. Click on the “File” menu situated on the top left-hand corner of the menu bar and select the “Open” (“Control + O” short-cut key) option.
2. Select one of the files available on your PC. Keep in mind that applying a Photoshop color filter will work best for images full of natural light and exposure. Pastel Photoshop color filters work for all images, but they work best for airy and breathing images.
4. Now, you’ll see the Color Picker tool inside the pastel photo editor. You’ve got to pick a nice pastel shade for the overlay. The shades that you select should be towards the left (lighter spectrum) of the Color Picker. I’ll use pastel rose pink hex code #f2c1de. Once you have found a color you are pleased with click on the “OK” button to close the color picker menu and return to the main Photoshop screen.
5. Now, you’ve got to change the Layer Blend Mode to Hue. As a result, the new layer will blend with other layers to create a pastel effect Photoshop. Then, take the opacity down to 20%. This will ensure the optimal amount of the pastel tones.
6. You may want to experiment with the Blend Mode and different opacities to achieve the most attractively looking pastel effect Photoshop. Make sure that the pastel overlay blends well with the image. You may also want to experiment with image depth and vibrancy. Here’s the image without and with pastel Photoshop color effects.
7. Click on the “File” menu and select “Save” to save your pastel background if you are happy with it. Simply type in a name for your document in the “File Name” input box and on the “Format” options just underneath the name input box select the “JPEG” option. This will make sure that your pastel background is saved in a suitable format for it to be used as a background image.
Congrats! Now you know how to add a color overlay in Photoshop pastel photo editor. To create pastel effect Photoshop, I used pastel rose pink hex code #f2c1de color overlay. By setting it to be only partially opaque and choosing that right ‘Blend Mode’, I was able to create an eye-friendly pastel image that tunes for a more positive interaction than the initial one.
If you’d like to learn how to make photos look professional in Photoshop CC, check out the 4 Easy Photoshop Techniques to Make Your Pictures Pop article. It’s a good explanation of how to make photos look professional in Photoshop CC using four distinct methods such as image blur, background filtering, neon glow and gaussian blur. Do not hesitate to use these techniques to make your pastel background even more appealing.
If you want your Photoshop overlays and pastel backgrounds look really professional, you can use the inexpensive resources available on the web. Here are the examples of three types of pastel background elements that you can find on the web:
Of course, you can create pastel pics with a single-color overlay as I described above. However, your pastel pics will look more awesome if you use the professional multi-color overlays for them. This digital product includes 60 amazing overlays that turn your photos into pastel and atmospheric. The overlays will brighten your pictures and add such effects as color gradients, neon radiance and chiaroscuro, etc.
If you don’t want to spend your time on adding pastel overlays, you can get yourself a pack of ready-made pastel backgrounds. Soft Lights Backgrounds offer you 33 JPG textures with cozy lighting. These backgrounds engage with the interplay of pastel colors and specks of light for the ideal homely or festive atmosphere of your website.
The third way to make your backgrounds muted and attractive is by using the professional overlay textures. Texture overlays will help you make your background imagery more ambient and washed-out so that it doesn’t distract your users from the main website content. This set of pastel texture overlays offers you over 50 soft and delicate textures inspired by the best of the world’s art.
To get you inspired to use a pastel background for our website, let me show you the best websites that are already doing so and rocking. Enjoy these eye-candy examples of pastel backgrounds used to great advantage.
This pastel website, created by Wired Japan web design studio, features a cool pastel gradient Photoshop as a background. The rotating pastel shape atop of it, hand-crafted typography and diamond icons make this pastel website even more attractive.
Autonomy is a pastel blue-and-yellow website, the interactive design of which will make your jaw drop. Using the animated light azure and pastel yellow objects, the website immediately engages its guests and makes them interested in how Autonomy microloans work.
Affirm website looks extremely friendly and cute, with a welcoming pastel slider. The slider demonstrates cute pastel goods you can buy featured over the contrasting pastel backgrounds. With such a sweet introduction, it’s hard not to turn into an Affirm shopper.
This website is full of pastel backgrounds with water textures that perfectly frame the main website content. Thanks to well-though pastel tones and backgrounds, Shades of Parasize website finetunes its users for a positive interaction.
Using pastel backgrounds is a great way to make your website more minimal and stylish, still preserving the sensual appeal to the audience by means of color. Pastel backgrounds are not a fad of modern web design. They strongly enhance the visual aesthetics of every modern website and help you craft a unique and elegant web presence.
Have you ever created a website using pastel backgrounds or elements? Share your experience and questions in the comments below.
Stay tuned for more!