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Date of Creation July 2 2022
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Did you know that there are a lot of psychological concepts that influence people’s perception of design, and therefore a product or service? Having gained this knowledge, you can learn how to influence people’s decisions, making your design more effective.

Among such concepts are color theory, Hick’s and Jacob’s laws, gestalt principles, dual coding theory, chameleon effect, and more.

To use the knowledge of psychology in design, it is absolutely not necessary to be a psychologist. It is enough just to familiarize yourself with these concepts.

We have collected the most common ones in our guide. There you can also see examples of designs that successfully implemented these concepts or, on the contrary, ignored them.

This guide is free, so you can download it right now so you don’t lose this information.

4 psychology of design 9 crucial concepts that will help designers succeed.